Rolex

This brochure design was created to highlight the craftsmanship, prestige, and visual appeal of the Yacht-Master II watch when worn. As a luxury timepiece, the Yacht-Master II represents a blend of performance and elegance, and I wanted the layout and imagery to reflect those qualities. My goal was to convey a sense of aspiration and sophistication, allowing the brochure to not only showcase the product, but also evoke the lifestyle and status that come with it. Through carefully selected photography and clean, minimal design choices, the brochure aligns with the premium nature of the brand.

The cover design plays a critical role in reinforcing this message. I designed it to integrate the watch into the title, “Time for Adventure,” using the 'O' as a framing element that reveals the watch without obstructing its name. This intentional layout not only draws attention to the product, but also connects it conceptually to the idea of luxury exploration. The typography and placement create a visual balance that’s both striking and symbolic, capturing the essence of high-end design while offering a dynamic and engaging first impression.